Advertising & Sponsorship Policy
Local sponsors keep Phoenix News crews in the field. Here's exactly what that does — and does not — buy.
Advertising does not buy coverage
Sponsors and advertisers cannot buy a story, kill a story, or review coverage before it publishes. Newsroom staff make every editorial decision independently of sales.
A business being a Phoenix News sponsor is disclosed inside any story where that business is the subject of coverage.
Everything sponsored is labelled
Sponsor logos, banner placements, sponsored segments and sponsored stories carry a visible SPONSORED or PRESENTED BY label. Labels are never hidden on scroll, collapsed on mobile, or styled to blend into editorial content.
What we decline
We decline advertising that is deceptive, discriminatory, or promotes weapons sales to private parties, adult content, gambling aimed at minors, predatory lending, or unproven medical claims.
We also decline placements designed to look like a Phoenix News breaking-news alert or incident report.
Ad performance data
Sponsors see aggregate impression and click counts for their own placements in the sponsor portal. We do not sell or share reader personal data with sponsors.